Heyman s analysis of the relevant complex behavioral variables associated with addiction is evaluated in relation to identifying the appropriate variables in behavior analysis. The model of behavioral allocation and choice known as melioration, discussed by Heyman as a way to understand the complexities of addiction, is examined and contrasted with another model of matching called ratio invariance, which is offered in this commentary as another behavioral account with a significant potential for resolving the contradictions of addiction.

Rachlin's view of self-control as a sequence or chain of behaviors is contrasted with traditional behavioral analyses of self-control which emphasize a simplistic interpretation of the hyperbolic function relating small-sooner (SS) and larger-later (LL) reinforcers to specific behaviors. The validity of Rachlin's teleological analysis is examined in relation to the acquisition and steady-state performance of self-control behaviors. Central to an analysis of self-control is the functional difference between behavior under the control of SS and LL reinforcers, because SS-reinforced behavior is (...) more complex due to temporal parameters. (shrink)

According to Davey, generalized expectancy biases cause fearrelevant behavior and may complement Seligman's biological preparedness model. Expectancy biases do not explain the preparedness phenomenon, because such cognitive (or covert behavioral) processes are themselves controlled by social and other environmentally based contingencies. Davey's own examination of the importance of cross-cultural factors can show the relationship between FR stimuli and behavior without needing cognitive agency to explain the behavioral phenomenon.